What’s better: flooding your funnel with new leads and hoping some convert, or focusing on fewer, higher-quality opportunities with a much higher win rate? For most businesses, the answer should be obvious. We all know the 80/20 rule—roughly 20% of customers drive 80% of the revenue. But despite this, many sales teams still spend 80% […]
Why Losing a Deal Might Be the Best Thing for Your Sales Process
In sales, losing a deal stings. Especially a big one. But if all you see is the lost revenue, you’re missing something even more valuable: the lesson. Every lost deal is a free audit of your sales process. It shows you what didn’t land, what didn’t resonate, and where your approach needs to evolve. It’s […]
How Relaxed Cold Calling Builds Real Conversations
Cold calling has a reputation for being awkward and high-pressure. Most people expect a script, a quick pitch, and a push to schedule a meeting. But there’s a different way to approach it—one that feels more natural and actually works. Relaxed cold calling is about starting a real conversation. No pitch. No pressure. Just a […]
Call for Backup: Coaching Sales Teams Shouldn’t Be a Solo Job
If you’re leading a sales team and carrying the full weight of coaching on your shoulders, it’s time to take a step back. Not because coaching isn’t important—but because you don’t have to do it alone. Sales coaching is critical. It sharpens skills, improves performance, and helps your team close more deals. But if you’re […]
Reps Set the Pace: How Speed Impacts Deal Velocity
If you want to shorten your deal cycles, you don’t need to wait on the buyer. You have more control than you think. Sales cycles often feel like a waiting game—waiting for responses, next steps, internal approvals. But what many reps overlook is how much their own pace sets the tone. Your speed becomes the […]
How to Sell Effectively to the C-Suite
When evaluating potential agencies, consider their expertise in various aspects of branding and design.
How to Write a Sales Email That Actually Sells
The concept of a multi-brand system has gained traction, allowing businesses to manage various brands.
The Most Common Questions About Sales Call Recording
A well-defined statement helps participants focus their creativity and ensures everyone is on the same page.
7 Powerful Questions to Ask on a Sales Discovery Call
When everyone understands and believes in the shared goal, they are motivated to work cohesively.